When I am with clients I often spend time discussing the difference between fashion and style. Oscar de la Renta summed it up perfectly when he said 'fashion is about dressing according to what's fashionable; style is more about being yourself.'
So next time you are in the change room consider;
- Not looking at the brand label but ask if it suits your style personality.
- Forget about the size label instead buy the one with the best fit.
- Choosing the colour that is right for you not the one media says you must have.
- Avoiding a trend piece that doesn't flatter your unique shape.